Are you tired of being confused by the strain abbreviations on our website and product labels? So are we!

Fortunately, the New Hampshire Legislature passed a bill this year that allows us to include strain names on our website and requires us to use them on our labels. HB 240, which was signed by Gov. Chris Sununu in June, went into effect today.

As a result of this bill’s passage, Prime ATC has implemented these welcome changes:

  • The menus on our website have all been updated to include strain names. No more struggling to remember which letters go with which strain when placing an online order!
  • Beginning today, all products that we package will include the strain name on the label. (Note: we are not re-labeling our current inventory, so you will continue to see abbreviations on products labeled prior to August 3.)

This improvement to the Therapeutic Cannabis Program will reduce confusion for patients, caregivers, and dispensary staff. But don’t take our word for it – check out the menu and see for yourself!

We look forward to our next opportunity to serve you in Chichester or Merrimack.

Strain Names: No More XYZ!

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